Paradise Vietnam attends world’s leading travel trade show
22 February 2018
Paradise Vietnam will have a strong presence at the world’s leading travel trade show next month, with the focus on sharing the delights of Vietnamese cuisine with the world.
ITB Berlin — which is being held this year from 7 – 11 March in Berlin, Germany — brings the world of travel to one location, with representatives from five continents attending. Not only are entire countries, cities and regions represented, tour operators, online booking portals, hotels and other service providers will also be presenting their products and services.
“The German market has always been in our top 10 key markets in recent years,” said Mr. Linh Ngo, Paradise Vietnam’s Global Business Development Director. “In addition to frequent sales calls in Germany, our repeated participation in big trade shows like ITB Berlin has been one of the key factors in maintaining our market share.”
With over 10,000 exhibitors and 1,000 qualified top buyers from more than 180 countries, ITB Berlin is not only a well-known market place for travel destinations, but also an indicator of booking trends for the upcoming season.
“2017 has been a successful year for us with the launch of the two Paradise Elegance vessels, each with 31 cabins. And we have also introduced the all-inclusive concept for our customers to streamline their cruising experience,” said Mr. Linh Ngo.
In November 2017, Paradise Vietnam opened four new restaurants in Ho Chi Minh City, already with excellent reviews on TripAdvisor. “Our main focus in 2018 would be to introduce Vietnamese cuisine to more overseas market, including Germany.”
Educating decision-makers, experts and buyers about the benefits of Vietnam as destination is a key outcome of the trip and will ensure Paradise Vietnam remains the go-to hospitality service provider for travellers.
Meet Paradise Vietnam’s representatives at ITB Berlin, Hall 26A/107, from 7 to 11 March, 2018.